机读格式显示(MARC)

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• 041 0_ |a eng

• 043 __ |a a-cc---

• 090 __ |a F713.5/X21=9

• 093 __ |a F713.5 |2 5

• 100 1_ |a Boone, Louis E., |e author.

• 245 14 |a Contemporary marketing wired= |b 网络时代的市场营销 / |c Louis E. Boone, David L. Kurtz.

• 246 31 |a 网络时代的市场营销

• 250 __ |a 第9版, 影印本.

• 260 __ |a Beijing : |b China MaChina Machine Pr., |c 1999.

• 300 __ |a xxxiii, 742, [100] p. : |b illustrations ; |c 28 cm.

• 336 __ |a text |b txt |2 rdacontent

• 337 __ |a unmediated |b n |2 rdamedia

• 338 __ |a volume |b nc |2 rdacarrier

• 490 1_ |a 世界经济管理文库

• 500 __ |a Includes index.

• 504 __ |a Includes bibliographical references and index.

• 546 __ |a In English.

• 650 _0 |a Marketing. |v Case studies.

• 650 _0 |a Marketing |x Study and teaching (Higher)

• 700 1_ |a Kurtz, David L., |e author.

• 830 _0 |a 世界经济管理文库.

• 920 __ |a 4370400 |z 1

• 920 __ |a WFKJXY |b F713.5/X21=9