机读格式显示(MARC)

• 000 02372cam a22005054i 4500

• 001 0000837915

• 003 OCoLC

• 005 20250908183300.0

• 008 070315s2007 maua 000 0 eng

• 010 __ |a 2007011069

• 020 __ |a 1592532608 |q (hardcover)

• 020 __ |a 9781592532605 |q (hardcover)

• 035 __ |a (OCoLC)86038539 |z (OCoLC)174059803 |z (OCoLC)398138078 |z (OCoLC)966065139

• 040 __ |a DLC |b eng |c DLC |d BAKER |d BTCTA |d C#P |d YDXCP |d OCLCQ |d A7U |d OCLCQ |d OCLCF |d OCLCO |d OCLCQ |d OCLCO |d OCLCQ |d OCLCO |d CNGUL |d I8M |d CAD |d OCLCQ |d CSJ |d OCLCO |d OCLCQ |d OCLCO |d OCLCQ |d OCLCO |d UKMGB |d CNMTR |d DCT |d OCLCO |d OCLCL |d OCLCO |d IG# |d OCLCL

• 050 00 |a NC999.6.F8 |b D47 2007

• 055 _3 |a HD69.B7 |b D47 2007

• 080 __ |a 658.82

• 080 __ |a 744.2

• 082 00 |a 745.2 |2 22

• 090 __ |a J534/X7

• 093 __ |a J534 |2 5

• 100 1_ |a Desgrippes, Joe l.

• 245 10 |a Joe l Desgrippes and Marc Gobe on the emotional brand experience / |c written with Anne Hellman.

• 260 __ |a Beverly, MA : |b Rockport Publishers, |c 2007.

• 300 __ |a 208 pages : |b illustrations (some color) ; |c 25 cm.

• 336 __ |a text |b txt |2 rdacontent

• 337 __ |a unmediated |b n |2 rdamedia

• 338 __ |a volume |b nc |2 rdacarrier

• 490 1_ |a [Designers on design ; |v 01]

• 500 __ |a Series from jacket.

• 520 1_ |a "Designers Joel Desgrippes and Marc Gobe founded international design and branding agency Desgrippes Gobe. Their innovative approach to this profession is known as emotional branding and has made Desgrippes Gobe one of the most noted agencies in the world. On the Emotional Brand Experience is an invitation to discover their work and their philosophy. It is also the reflection of the myriad experiences Desgrippes Gobe international teams have designed and developed to drive their clients' success."--Jacket.

• 610 20 |a Desgrippes Gobe .

• 610 27 |a Desgrippes Gobe. |2 cct

• 610 27 |a Desgrippes Gobe |2 fast

• 650 _0 |a Commercial art |x Psychological aspects.

• 650 _0 |a Branding (Marketing)

• 650 _6 |a Art publicitaire |x Aspect psychologique.

• 650 _6 |a Strate gie de marque.

• 650 _7 |a branding. |2 aat

• 650 _7 |a Commercial art |x Psychological aspects. |2 cct

• 650 _7 |a Brand name products |x Marketing. |2 cct

• 650 _7 |a Branding (Marketing) |2 fast

• 650 _7 |a Commercial art |x Psychological aspects |2 fast

• 700 1_ |a Gobe , Marc.

• 700 1_ |a Hellman, Anne.