机读格式显示(MARC)

• 000 01367pam a2200409 i 4500

• 001 0000846268

• 005 20251008133700.0

• 008 180226s2019 nyuab b 001 0 eng

• 010 __ |a 2018000432

• 020 __ |a 9781138202337 |q (hardback)

• 020 __ |a 1138202339 |q (hardback)

• 020 __ |a 9781138202344 |q (pbk.)

• 020 __ |a 1138202347 |q (pbk.)

• 020 __ |z 9781315474175 |q (ebook)

• 035 __ |a (OCoLC)1019628548 |z (OCoLC)1019581087

• 040 __ |a DLC |b eng |e rda |c DLC |d OCLCO |d OCLCF

• 042 __ |a pcc

• 050 00 |a HF5415 |b .D867 2019

• 082 00 |a 658.8/4 |2 23

• 090 __ |a F713.5/X19

• 093 __ |a F713.5 |2 5

• 100 1_ |a Durand, Aurelia, |e author.

• 245 10 |a Marketing and globalization / |c Aurelia Durand.

• 260 __ |a New York : |b Routledge, Taylor & Francis Group, |c 2019.

• 300 __ |a xxiii, 571 pages : |b illustrations, maps ; |c 24 cm

• 336 __ |a text |b txt |2 rdacontent

• 337 __ |a unmediated |b n |2 rdamedia

• 338 __ |a volume |b nc |2 rdacarrier

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Marketing.

• 650 _0 |a Marketing |x Technological innovations.

• 650 _0 |a Internet marketing.

• 650 _0 |a Globalization |x Economic aspects.

• 650 _7 |a Globalization |x Economic aspects. |2 fast

• 650 _7 |a Internet marketing. |2 fast

• 650 _7 |a Marketing. |2 fast

• 650 _7 |a Marketing |x Technological innovations. |2 fast