机读格式显示(MARC)

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• 001 0000849721

• 003 CAL

• 005 20260112100800.0

• 008 220628r20222020cc a b 000 0 eng d

• 020 __ |a 9787300303789 : |c CNY85.00

• 040 __ |a WHUT |b eng |c WHUT |e rda

• 090 __ |a F713.52/X3=9

• 093 __ |a F713.52 |2 4

• 099 __ |a CAL 022022047949

• 100 1_ |a Burns, Alvin C., |e author.

• 245 10 |a Marketing research / |c Alvin C. Burns, Ronald F. Bush/ 阿尔文·伯恩斯, 安·维克著.

• 246 31 |a 营销调研

• 250 __ |a Ninth edition.

• 260 __ |a 北京 : |b 中国人民大学出版社, |c 2022.

• 300 __ |a vi, 435 pages : |b illustrations ; |c 28 cm.

• 336 __ |a text |b txt |2 rdacontent

• 337 __ |a unmediated |b n |2 rdamedia

• 338 __ |a volume |b nc |2 rdacarrier

• 490 0_ |a Business administration classics = |a 工商管理经典教材·市场营销系列

• 500 __ |a "高等学校经济管理类双语教学课程用书"

• 504 __ |a Includes bibliographical references.

• 534 __ |p Reprint. Originally published: |c Boston : Prentice Hall, 2020. ISBN 9780134895123.

• 650 _0 |a Marketing research.

• 700 1_ |a Bush, Ronald F., |e author.