机读格式显示(MARC)

• 000 00941cam a2200289 i 4500

• 001 0000836565

• 003 OCoLC

• 005 20250908134300.0

• 008 150213s2015 enk 000 0 eng

• 010 __ |a 2015003633

• 020 __ |a 9781137359162 (hardback)

• 020 __ |a 1137359161 (hardback)

• 035 __ |a (OCoLC)873726192

• 040 __ |a DLC |b eng |e rda |c DLC |d BTCTA |d OCLCO |d OCLCF

• 043 __ |a a------

• 050 00 |a HD69.B7 |b R65 2015

• 090 __ |a F760.5/X3

• 093 __ |a F760.5 |2 5

• 100 1_ |a Roll, Martin, |d 1967- |e author.

• 245 10 |a Asian brand strategy : |b lessons for the future from Asia's best brands / |c Martin Roll.

• 260 __ |a Houndmills, Basingstoke Hampshire ; |a New York, NY : |b Palgrave Macmillan, |c 2015.

• 300 __ |a 280 pages ; |c 23 cm

• 336 __ |a text |2 rdacontent.

• 337 __ |a unmediated |2 rdamedia.

• 338 __ |a volume |2 rdacarrier.

• 650 _0 |a Brand name products |z Asia |x Management.

• 650 _0 |a Branding (Marketing) |z Asia.