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- 000 04192cam a2200397 i 4500
- 008 250313s2025 pau b 001 0 eng
- 020 __ |a 9798369348932 |q paperback
- 020 __ |a 9798369329214 |q hardcover
- 020 __ |z 9798369329221 |q electronic book
- 040 __ |a DLC |b eng |e rda |c DLC |d SINLB |d OCLCO |d IG#
- 050 00 |a HD62.5 |b .C38 2025
- 082 00 |a 658.1/10951 |2 23/eng/20250314
- 099 __ |a CAL 022025031246
- 245 00 |a Cases on Chinese unicorns and the development of startups / |c edited by Youssef Elhaoussine, Henni Appelgryn, Lulu Wang.
- 260 __ |a Hershey, PA : |b IGI Global Scientific Publishing, |c 2025.
- 300 __ |a xxxvi, 531 pages ; |c 26 cm.
- 336 __ |a text |b txt |2 rdacontent
- 337 __ |a unmediated |b n |2 rdamedia
- 338 __ |a volume |b nc |2 rdacarrier
- 490 1_ |a Advances in business strategy and competitive advantage (ABSCA) book series
- 504 __ |a Includes bibliographical references and index.
- 505 0_ |a Preface -- Acknowledgment -- Chapter 1. Manner Coffee: Journey in China's Specialty Coffee Market -- Chapter 2. Heytea: Revolutionizing the Beverage Industry With Innovation and Customer Engagement -- Chapter 3. Hello Trans Tech: Pioneering Sustainable Mobility in the Shared Economy -- Chapter 4. Zongmu Technology: Autonomous Driving and Advanced Driver Assistance Systems (ADAS) -- Chapter 5. UISEE: Driving Innovation Technology and the Evolution of Autonomous Vehicles -- Chapter 6. Keenon Robotics: Innovating the Future of Commercial Service Robots -- Chapter 7. Star Charge: Developing China's Electric Vehicle Charging Landscape -- Chapter 8. Medlinker: Innovations at the Forefront of China's Internet Healthcare Market -- Chapter 9. WeDoctor: Journey to Leadership in China's Internet Healthcare Industry -- Chapter 10. Weilong: Journey From Regional Delicacy to Global Brand -- Chapter 11. Guoquan Shihui: Reforming the Prepared Food Market Through Integrated Supply Chain and Digital Innovation -- Chapter 12. Jiuxian: Revolutionizing Liquor Distribution in China Through Omnichannel Innovation -- Chapter 13. Wenheyou: Reviving and Preserving Changsha's Culinary Heritage -- Chapter 14. Beisen: Transforming Human Capital Management -- Chapter 15. Yuanqi Forest: Navigating Growth in China's Health Drinks Market -- Chapter 16. Weride: Pioneering Autonomous Driving Innovation and Global Expansion -- Chapter 17. Tuhu: Changing China's Automotive Aftermarket -- Chapter 18. Bytedance: Innovating Global Technology and Navigating Strategic Challenges -- Chapter 19. Xiaohongshu: Modernizing Social Commerce in China's Digital Landscape -- Chapter 20. Ximalaya FM: Empowering the Sound Economy and the Evolution of China's Audio Industry -- Chapter 21. Mafengwo: From Travel Community to Global Tourism Powerhouse -- Chapter 22. Kuaikan Manhua: Empowering China's Digital Comics Landscape -- Chapter 23. Keep: Transforming Fitness Through Innovation and Integration -- Chapter 24. Yuanfudao: Transforming China's K12 Online Education Landscape -- Chapter 25. Zuoyebang: Pioneering the Future of Intelligent Education Hardware -- Chapter 26. Poizon: Redefining Fashion E-commerce Through Quality, Community, and Innovation -- Chapter 27. Zhuan Zhuan: Pioneering Sustainability in Second-Hand E-Commerce -- Compilation of References -- About the Contributors -- Index.
- 520 __ |a "The primary objective of the casebook is to provide a comprehensive and insightful exploration of China's most prominent unicorn companies. Through detailed case studies, this casebook aims to demystify the growth trajectory of these entities, offering readers a clear lens into the factors that propel a startup into the billion-dollar valuation club"-- Provided by publisher.
- 650 _0 |a New business enterprises |z China.
- 651 _0 |a China |x Economic conditions |y 2000-
- 700 1_ |a Elhaoussine, Youssef, |d 1980- |e editor.
- 700 1_ |a Appelgryn, Hendrik Lodewyk, |d 1959- |e editor.
- 700 1_ |a Wang, Lulu, |d 1985- |e editor.
- 830 _0 |a Advances in business strategy and competitive advantage.