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MARC状态:审校 文献类型:西文图书 浏览次数:11

题名/责任者:
Design thinking at work : how innovative organizations are embracing design / David Dunne.
出版发行项:
Toronto ; Buffalo : University of Toronto Press, [2018]
ISBN:
9781487501709
ISBN:
1487501706
载体形态项:
xii, 214 pages : illustrations ; 24 cm
个人责任者:
Dunne, David, 1953- author.
论题主题:
Organizational change.
论题主题:
Creative thinking.
论题主题:
Creative ability in business.
论题主题:
Problem solving.
论题主题:
Design.
论题主题:
Creative ability in business.
论题主题:
Creative thinking.
论题主题:
Design.
论题主题:
Organizational change.
论题主题:
Problem solving.
中图法分类号:
C936
书目附注:
Includes bibliographical references (pages 193-201) and index.
摘要附注:
"The result of extensive international research with multinationals, governments and non-profits, Design Thinking at Work explores the challenges organizations face when developing creative strategies to innovate and solve problems. Noting how many organizations have embraced "design thinking" as a fresh approach to a fundamental problem, author David Dunne explores in this book how this approach can be applied in practice. Design thinkers constantly run headlong into challenges in bureaucratic and hostile cultures. Through compelling examples and stories from the field, Dunne explains the challenges they face, how the best organizations, including Procter & Gamble and the Australian Tax Office, are dealing with these challenges and what lessons can be distilled from their experiences. Essential reading for anyone interested in how design works in the real world, Design Thinking at Work challenges many of the wild claims that have been made for design thinking, while offering a way forward."--
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索书号 条码号 年卷期 馆藏地 书刊状态 还书位置
C936/X16 X002913   经济类书库-外文图书418     可借 经济类书库-外文图书418
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