MARC状态:审校 文献类型:西文图书 浏览次数:7
- 题名/责任者:
- Media management and digital transformation / edited by Arne L. Bygda?s, Stewart Clegg & Aina Landsverk Hagen.
- 出版发行项:
- Abingdon, Oxon ; New York, NY : Routledge, 2019.
- ISBN:
- 9781138592070
- ISBN:
- 9781138592087
- 载体形态项:
- x, 167 pages ; 26 cm
- 附加个人名称:
- Bygda?s, Arne L., 1971- editor.
- 附加个人名称:
- Clegg, Stewart, editor.
- 附加个人名称:
- Hagen, Aina Landsverk, editor.
- 论题主题:
- Mass media-Management.
- 论题主题:
- Mass media-Technological innovations.
- 中图法分类号:
- G206.3
- 书目附注:
- Includes bibliographical references and index.
- 摘要附注:
- "Media Management and Digital Transformation provides novel and empirically rich insights into the tensions, struggles and innovations of news making and managing in media organizations. From an empirically grounded perspective this book investigates how the "buzz" of new technology tends to prevent management from seeing which changes are needed and indeed possible to make in the newsroom. It presents ground-breaking research showing that fostering ingenious innovative solutions can be created from within organizations by engaging and allowing employees to recognize problems, reflect and experiment with new ways of working, using technology as support for change. The research presented arises from a four-year action research project in collaboration with three small and medium sized Norwegian newspapers, in addition to ethnographic research in newsrooms and on media organizations and phenomena in the US and Europe. It includes among other empirical examples of newsrooms transitioning from a deadline-controlled workflow to an open-ended flowline production and provides new tools and methods for fostering collaborative creativity and co-creative innovation practices. It also looks into newsrooms' attempts to strengthen their audience engagement, metrics performance and external collaborations with technology providers, journalism education and action researchers. With theoretical chapters, methodological insights and qualitative case-studies of contemporary practices, this book is essential reading for students and practitioners involved with media management globally"--
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| 索书号 | 条码号 | 年卷期 | 馆藏地 | 书刊状态 | 还书位置 |
| G206.3/X17 | X008048 | 经济书库-外文图书417
|
可借 | 经济书库-外文图书417 |
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经济书库-外文图书417